[Fashion industry circulation transformation and upgrading road how to go?]
Release date:[2024/8/27] Is reading[38]次

At present, "technology + elements" has become the basis for the integration of modern circulation and digital circulation, and the two are interrelated and fully integrated, and further give birth to new models, new forms of business and new industries. With the integration of digital elements into the field of fashion circulation, the innovation of organizational models based on integrated development and industrial ecosystems will become the norm, and also play a key role in the modernization of industrial circulation.


In the critical period of accelerating the cultivation of new quality productivity and vigorously promoting the high-quality development of the industry, how does the fashion industry circulation change with quality and gather strength for development? On August 20, as a series of activities sponsored by the Textile and Apparel Circulation Special Fund of Textile Light Science and Technology Education Foundation, the 2024 Suzhi fashion industry circulation high-quality Development Roundtable was held in Wuxi. Representatives from textile and garment professional markets and business circles all over the country conducted in-depth discussions and exchanges around the high-quality development of fashion industry circulation.


Wang Shuiyuan, vice president and secretary-general of the Circulation branch of the China Textile Industry Federation, mentioned when presiding that on the journey of promoting the high-quality development of the industry and cultivating new quality productivity, the professional markets and business circles around the country face different challenges, but they have also achieved remarkable results. He called on everyone to remain calm and firm in the wave of change, strengthen internal strength, consolidate the foundation, improve professional skills, and continue to explore innovative cooperation models, and join hands to create a modern textile industry system.


We will unswervingly follow the path of high-quality development


In concluding his speech, the secretary-general of the China Textile Industry Federation, Daylight Min, pointed out that it is necessary to always believe that the textile and garment industry is an industry with a long history and bright prospects. Changes in consumption patterns are reshaping the industrial pattern, and professional marketers must actively respond to the market environment in order to remain invincible.


For the fashion industry circulation transformation, he proposed three directions: First, actively embrace digitalization, understand the advantages of AI in the design field, and actively use digital and intelligent technology to improve management and services; Second, to promote the development of branding, local markets should seize consumers' sense of Chinese culture and Oriental aesthetics, enhance brand influence, and seize key elements such as quality, design, beauty, service, and rapid response to help the brand develop and grow; The third is to strengthen industrial synergy, professional markets should learn from each other and cooperate to achieve mutual benefit and win-win and complementary advantages, and promote the professional market as the main body to play a greater role in the construction of a modern industrial system.


As a key link in the industrial chain, the circulation link of the textile and garment industry has formed a good industrial layout and ecological environment, which embodies the wisdom and strength of millions of industrial circulation people who are involved in the wave of innovation. Their joint efforts will help the industry to innovate in technology, business models and products, and will promote the textile and garment industry to achieve higher quality development.


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